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How Often You Should Mask, Exfoliate, Wear SPF, and More

A skincare to-do list can feel overwhelming, especially for those types that enjoy dipping their toes into all sorts of serums and creams. Most of us have a daily routine down pat, but what about those weekly, monthly, and even yearly check-ins and treatments that we know we should be doing at some point, but just don’t know when or how often? Enter: our handy skincare calendar. Whether you screenshot it, bookmark it, or set reminders on your phone—this is your guide to how often you should be doing these skincare practices.


Wash Your Face 
Yes, everyday. Leftover makeup, dirt, and bacteria clog pores and cause  breakouts, premature aging, and more. We love a good double cleanse but if you don't have time for that, a few swipes of Baby Cheeks All-in-One Cleansing Milk will do the trick. 

Apply Sunscreen
Sunscreen isn't just for summer—you should be wearing some sort of SPF everyday (we recommend our Guards Up Daily Mineral Sunscreen which also protects against environmental and electronic pollution). The sun's UV rays can cause damage to your skin year-round, leading to cancer and premature aging. 


Fun fact: Our skin sheds about 500 million cells per day. Unless we exfoliate on a regular basis, those dead cells build up on the outer layer of our skin pretty quickly. As a rule of thumb, aim to exfoliate 2-3 times per week unless you have dry or sensitive skin. If that’s the case, start with just one weekly exfoliation. Our Day Maker Microcrystal Exfoliator, however, is gentle enough for all skin types. Always err on the side of caution with exfoliation. Too much can damage your acid mantle, which basically throws your skin off balance—depleting moisture and potentially causing irritation. 

Because at-home masks and peels (such as our Photos, Please Brightening Tightening Maskare left on the skin for an extended period of time before being washed off, they're able to do more deep cleaning and damage control than an everyday skincare routine. These aren’t just reserved for #SelfCareSunday though—most products can be used a few times per week depending on your skin’s needs. Always check the packaging to make sure you aren’t overdoing it.

Clean Your Makeup Brushes
Bacteria can build up very easily in your makeup brushes. In order to keep your skin nice and healthy, make sure you thoroughly wash them once a week (or once a month, if you are not an avid makeup-wearer). 


Replace Your Razor Blade and Loofah
While these tools can be handy in the shower, they’re prone to bacteria if not swapped out often enough. Once you experience any nicking and tugging while shaving or notice your blade rusting, it’s time to switch up your blade. Hint: Invest in a non-single-use razor for eco-friendly shaving and recycle your blade once your done with it. Loofahs (opt for a natural one that can be composted) should be cleaned weekly and replaced every month. 

Get a Facial
Turns out, it’s widely debated how frequently you should indulge in a treatment with a facialist—especially since these days, you can DIY many of these treatments yourself at home. Besides the fact that getting a facial can be an uber relaxing form of self-care, it also never hurts to have a professional assess your skin, and most importantly. take care of those extractions so you don't attempt them at home (we all know how that ends). If a full-blown facial isn't in the monthly budget, ask for a 'skin cleaning': many derms and estheticians will do extraction-only sessions for you. Just don’t overdo it: too many facials risk irritating or damaging the skin.


Visit a Dermatologist
Many of us only think to book an appointment with a dermatologist if we are experiencing skin issues like acne or eczema, but regular check-ups are important for your overall skin health—especially when it comes to screening for skin cancer. We should always be checking our skin for irregular bumps and spots, but if you are “normal risk” (determined by factors like your genetics and average sun exposure) make sure to visit a dermatologist for a mole check every 1-2 years. Your primary care doctor will let you know if you need to visit more frequently than that.