Dermatologist-Tested

For Sensitive Skin

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Dermatologist-Tested

Clean

Vegan

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Smooth Landing

Advanced Retinoid Eye Balm

4.6
Rated 4.6 out of 5 stars
559 Reviews
$17.99
$17.99
All the benefits of retinol, targeted for the most delicate area of your skin. This gentle, effective formula visibly softens lines and wrinkles while firming skin and restoring bounce.

For: Fine lines + Firmness

This lightweight balm helps firm up crepey skin, while being gentle on the delicate area around your eyes. Granactive retinoid (a gentler, less irritating form of retinol) reforms texture to soften the appearance of crow’s feet and reduce milia. Shiitake mushroom extract supports the skin’s moisture barrier, and nourishing antioxidants like vitamin E and black currant seed oil to help protect against premature signs of aging.

Net wt. 0.42 oz. / 12 g

How: Gently tap it into the skin with your ring finger. Skip moisturizer on this area (you won’t need it), but don’t forget SPF the next day.
Where: The undereyes. Start at the inner corners and move up towards the temples.
When: Every PM after applying serums but before using facial moisturizer and/or oil.

Good to Know: Your ring finger naturally has the lightest touch, so use it to apply eye products and avoid pulling.

For external use only. Avoid contact with eyes. If contact occurs, rinse thoroughly with water. Keep out of reach of children.

Butyrospermum Parkii (Shea) Butter, Helianthus Annuus Hybrid Oil, Tricaprylin, C10-18 Triglycerides, Hydroxystearic/Linolenic/Oleic Polyglycerides, Polyhydroxystearic Acid, Stearyl Behenate, Helianthus Annuus (Sunflower) Seed Wax, Water (Aqua) (Eau), Jojoba Esters, Tocopheryl Acetate, Ribes Nigrum (Black Currant) Seed Oil, Hydroxypinacolone Retinoate, Tocopherol, Lentinus Edodes Extract, Glycerin, Acacia Decurrens Flower Wax, Polyglycerin-3, Silica Silylate, Dimethyl Isosorbide, Sodium Citrate, Phytic Acid, Potassium Sorbate, Sodium Benzoate

Free from parabens, silicones, sulfates, and 1,350+ ingredients that have questionable data.

Made with 47% PCR (post consumer recycled) plastic.

The Results

Based on a six-week consumer perception trial of people aged 36-64

93%

agree it softens the appearance of fine lines and wrinkles around the eyes.

90%

agree it increases skin’s smoothness, firmness, and brightness.

90%

agree it visibly minimizes puffiness.

87%

saw a visible difference in under-eye wrinkles.

93%

agree it softens the appearance of fine lines and wrinkles around the eyes.

90%

agree it increases skin’s smoothness, firmness, and brightness.

90%

agree it visibly minimizes puffiness.

87%

saw a visible difference in under-eye wrinkles.

Formulated With:

Softens the look of fine lines and wrinkles without irritating skin

Conditions and strengthens the skin barrier

Nourishes and protects the skin against free radicals

Promotes skin healing and renewal

"Satisfies the need for a little something extra at night, thanks to its thoughtful blend of nourishing and conditioning ingredients that includes granactive retinoid—the anti-aging base of this eye cream—vitamin E, black currant seed oil, and shiitake mushroom extract. You’ll fall asleep feeling moisturized and wake up looking well-rested."

-Byrdie

Why It Works

Experience

This lightweight and comfortable eye balm delivers hydration and results.
Formula

Effective retinoids soften fine lines and wrinkles while being gentle on skin.
Ideal For

Skin with fine lines or wrinkles.
4.6
Rated 4.6 out of 5 stars
Based on 559 reviews
Total 5 star reviews: 398 Total 4 star reviews: 117 Total 3 star reviews: 32 Total 2 star reviews: 3 Total 1 star reviews: 9
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Reviews Summary
Customers say this eye balm smooths and softens the under-eye area effectively. Many reviews mention its buttery texture and how a small amount goes a long way. The balm works well for nighttime use, though some find it too heavy for daytime wear. While most users notice improvements in skin texture, a few report it's too thick or difficult to spread. Frequent comments address how makeup applies smoothly over the product. Reviews indicate it's particularly appreciated by long-term users, with many noting they're repeat purchasers.
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559 reviews
  • M
    Melody
    I recommend this product
    Rated 5 out of 5 stars
    14 hours ago
    5 Stars

    I really like this versed product. It’s not as harsh on the skin as regular retinol. I’ve used this product to help here and there with my eye areas for years. I’ve never had an irritation or redness with it. It’s truly done a very good job for me. I’d recommend it to others. I only wish it were a little bigger container size. A little does last a good while though. Thank you.

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  • AC
    Amy C.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 days ago
    Works great!

    I haven’t had this product very long yet, but it’s seems great on my Milia that I struggle to get rid of! So I will definitely continue to use this under eye treatment to see how well it continues to work for me! Love it so far!

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  • MM
    Maggie m. O.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 days ago
    Such a treat for my eyes

    I use the Smooth Landing day and night. Skin is softer and less puffy. Final step I needed in my skin care routine. Versed to the rescue again!

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  • AG
    April G.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Favorite eye cream

    So, I’ve used more eye creams than the number of years almost all of you have been alive (not collectively). This is my all-time favorite, and it’s so incredibly affordable (for some people). The texture is kind of waxy. Gently tap it around your eyes. It will keep that delicate skin hydrated throughout the day. It also imparts a dewy glow, which you may not want, so bear that in mind. I’ve used outrageously expensive eye creams. This is the one I choose.

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  • SR
    Sarah R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Best Eye Serum!

    I love this product! I used it about a year ago and it was great, completely changed the feel of my under eye skin and reduced dark circles. Then Target stopped selling it/never had it in stock and I tried other options. I am not back to using this and ordering online because this stuff is simply the best I have found to keep my eyes looking their best.

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