Dermatologist-Tested

For Sensitive Skin

Cruelty Free

Vegan

Dermatologist-Tested

Clean

Vegan

Popular

The Purist

Daily Gel Cleanser

4.6
Rated 4.6 out of 5 stars
210 Reviews
$12.99
$12.99
This gentle, antioxidant-rich cleanser lathers up to remove dirt, oil, and makeup without drying out your skin. You’re left feeling soft and hydrated—never stripped.

For: All skin types

Non-stripping and detergent-free, this gel cleanser delivers a gentle, thorough clean. This fragrance-free formula is packed with superfruit antioxidants for conditioning cleanse. Aloe leaf juice delivers soothing, balancing hydration, while Pro Vitamin B5 helps calm skin and retains moisture.

6 fl oz / 177 ml

How: Massage 1-2 pumps into wet skin for 60 seconds, rinse thoroughly with cool water, and pat dry.
Where: Entire face.
When: AM and PM.

Good to Know: This cleanser is soap-free, meaning we formulated it without the drying ingredients of traditional soaps. That way, it doesn't strip away good oils from your skin or disrupt your natural pH balance.

For external use only. Avoid direct contact with eyes. If contact occurs, rinse thoroughly with water. Keep out of reach of children.

Water (Aqua) (Eau), Glycerin, Aloe Barbadensis Leaf Juice, Sodium Cocoyl Isethionate, Cocamidopropyl Hydroxysultaine, Sodium Methyl Cocoyl Taurate, Vaccinium Angustifolium (Blueberry) Fruit Extract, Rubus Idaeus (Raspberry) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Cucumis Sativus (Cucumber) Fruit Extract, Panthenol, Spirodela Polyrhiza Extract, Sodium Hyaluronate, Hydrolyzed Gardenia Florida Extract, Sodium Hyaluronate Crosspolymer, Hydrolyzed Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Acrylates Copolymer, Maltodextrin, Pentylene Glycol, Sodium Benzotriazolyl Butylphenol Sulfonate, Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Potassium Sorbate, Sodium Benzoate, Citric Acid, Sodium Hydroxide

Free from parabens, silicones, sulfates, and 1,350+ ingredients that have questionable data.

Made with 37% PCR (post-consumer recycled) plastic.

The Results

Based on a two-week consumer perception trial of people aged 18-50.

100%

agree the product is gentle and non-irritating.

100%

agree the product removed excess dirt, oil, and other impurities.

94%

agree skin feels smoother, softer, and more hydrated.

100%

agree the product is gentle and non-irritating.

100%

agree the product removed excess dirt, oil, and other impurities.

94%

agree skin feels smoother, softer, and more hydrated.

Formulated With:

Helps calm skin and retain moisture

Soothes, balances, and hydrates

Nourishes and conditions

"Love the way it lathers up. Doesn’t strip my skin. Feels fresh."

- Community Member

Adding Daily Gel Cleanser to Your Routine

Step 1: Cleanse
Daily Gel Cleanser
Step 2: Treat
Hydrating Milky Toner
Step 3: Moisturize
Rich Barrier Cream
Step 4: Protect
Daily Sunscreen SPF 50 PA++++

Why it Works

Experience

A frothy lather and nourishing gel formula make it the ideal prep for the skincare that follows.
Formula

The perfect balance of cleansing and hydrating, this formula delivers a non-stripping cleanse that leaves skin feeling rejuvenated and balanced.
Ideal For

The second step in your double cleansing routine at night. A gentle morning cleanse.
4.6
Rated 4.6 out of 5 stars
Based on 210 reviews
Total 5 star reviews: 147 Total 4 star reviews: 50 Total 3 star reviews: 13 Total 2 star reviews: 0 Total 1 star reviews: 0
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Reviews Summary
Customers say this cleanser leaves skin feeling soft and clean without drying. Many reviews mention its gentle, effective lathering action and ability to maintain skin moisture. Common feedback includes appreciation for its fragrance-free formula and smooth texture. While some note it runs out quickly, most users praise its non-stripping cleansing power. Reviews highlight how this cleanser works well for daily use, with many mentioning its soothing properties.
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210 reviews
  • CH
    Chantel H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    16 hours ago
    My favorite

    This is my favorite cleanser that I use. It’s gentle and I love how it makes my skin feel after.

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  • C
    Catherine
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    5 Stars

    Great product

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  • M
    Marissa
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    5 Stars

    Cleanses well without stripping all the natural oils.

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  • Z&
    zach &. t. t.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 months ago
    non-stripping, love for my AM face wash.

    I love this face wash, I prefer to use it in the AM (or pre-work shift) and a creamier cleanser for PM skincare. it is not overly stripping but leaves my face considerably less oily. with consistent use, it makes my face so soft without feeling the need to exfoliate manually or use somewhat harsh chemical exfoliants which my sensitive skin prefers.

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  • SW
    Samuel W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    5 months ago
    Amazing

    Amazing

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