Dermatologist-Tested

For Sensitive Skin

Cruelty Free

Vegan

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New

Day Lash

Lifting and Defining Mascara

5.0
Rated 5.0 out of 5 stars
32 Reviews
$14.99
$14.99
ShadeBlack
This mascara lifts, lengthens, and defines without the clumps. The lightweight and water-resistant formula glides on easily with a brush that was designed to coat every lash for that soft, fluttery look. Easy, na...

Clump-free, lifting and lengthening mascara for soft, glossy definition that doesn't flake.

How: Brush through lashes from root to tip, wiggling the wand with each stroke for added definition, lift, and length.
Where: Top and bottom lashes.
When: As the last (or only!) step in your eye makeup routine.

Good to Know: For more oomph, apply one layer, wait for the formula to dry slightly, and then add another layer on top.

Water (Aqua) (Eau), Euphorbia Cerifera (Candelilla) Wax, Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate, Pullulan, Pentaerythrityl Tetraisostearate, Copernicia Cerifera (Carnauba) Wax, Glycerin, Sucrose Acetate lsobutyrate, Propanediol, Stearic Acid, Polyhydroxystearic Acid, Arginine, Tocopheryl Acetate, Biotinoyl Tripeplide-1, Cellulose, Microcrystalline Cellulose, Panthenol, Silica, Phenoxyethanol, Ethylhexylglycerin, Cellulose Gum, Tromethamine, Hydroxyacetophenone, Sodium Phytate, Sodium Dehydroacetate

May contain (+/-): Iron Oxides (Cl 77491, 77492, 77499)

Free from parabens, silicones, sulfates, and 1,350+ ingredients that have questionable data.

Packaging made with 55% PCR (post-consumer recycled) plastic.

Formulated With

Nourishes, hydrates and conditions eyelashes

Helps strengthen eyelashes

"This mascara is incredible! It adds volume, length, and separates lashes perfectly without clumping. It lasts all day without smudging or flaking, even in humid weather"


- Melanie

The Experience

Finish

Glossy, lengthened lashes
Feels Like

Your own natural lashes, with a soft, flexible coat of color that doesn't flake or smudge

Pairs Well With

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Cashmere Color Smoothing Lip Blush
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ShadeCasual, Coral pink
5.0
Rated 5.0 out of 5 stars
Based on 32 reviews
Total 5 star reviews: 32 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
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32 reviews
  • C
    Clare
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    amazing!

    it leaves zero clumps, and the applicator separates all the lashes really well.

    Was this helpful?
  • LR
    Laura R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Great product

    I really like this product

    Was this helpful?
  • S
    Shannon
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    New favorite!

    The mascara lengthens and separates each eyelash perfectly. Does not clump you lashes!

    Was this helpful?
  • M
    Melissa
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Very nice mascara

    This is such a pretty mascara and it’s so easy to use it leaves my eyelashes looking very natural, but at the same time with a lot of volume and fullness.

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  • G Profile picture for Gigi
    Gigi
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Fluttery Feminine Lashes

    I absolutely adore this mascara! It is great for lengthening the lashes and making them look super whispy without feeling heavy or crunchy. With one coat, you get noticeable length to your lashes. It separates the lashes beautifully without clumping. I added a second and third coat and my lashes look amazing! There is no smudging or transfer as the day goes on. It truly is a perfect formula that holds it own (and dare I say better) than its more expensive counterparts. Super black, super glossy, super lengthening!

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