Dermatologist-Tested

For Sensitive Skin

Cruelty Free

Vegan

Dermatologist-Tested

Clean

Vegan

Smooth Skin

Face Primer

4.7
Rated 4.7 out of 5 stars
66 Reviews
Regular price
$16.99
Sale price
$16.99
Regular price
This primer is the answer to a smoother application and longer-lasting makeup. Non-comedogenic and dermatologist-tested, our formula adds a subtle radiance that blurs fine lines and pores. It feels like nothing o...

Your makeup will go on smooth and last even longer with this ultra-hydrating, skin-perfecting primer.

How: After skincare, apply to clean, moisturized skin with fingertips. Allow primer to fully dry down before applying makeup.
Where: Entire face.
When: After skincare and before makeup.

Good to Know: Not going for a full face? On days you're simply covering a breakout, use this primer only in the area you're applying concealer. It'll smooth out the texture so makeup goes on seamlessly.

Water (Aqua) (Eau), Butylene Glycol, Calcium Sodium Borosilicate, Silica, Niacinamide, Dipropylene Glycol, Glycerin, Dipentaerythrityl Hexa C5-9 Acid Esters, Coco-Caprylate/Caprate, Pentylene Glycol, Diamond Powder, Tapioca Starch, Hydrolyzed Sodium Hyaluronate, Cetearyl Olivate, Caprylyl Glycol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Sorbitan Olivate, Mica, Sodium Polyacrylate, Phenoxyethanol, Titanium Dioxide (CI 77891)

Free from parabens, silicones, sulfates, and 1,350+ ingredients that have questionable data.

Packaging made with 10% PCR (post-consumer recycled) plastic.

Formulated With:

Hydrates skin

Helps even skin tone

"Very lightweight but effective primer, my makeup looks flawless when I use this product, Has no scent, and feels good on the skin."


- Maria

Adding Face Primer to Your Routine

Step 1: Prime
Face Primer
Step 3: Cheek
Blush Stick

The Experience

Finish

A natural, subtle radiance and slightly blurred skin

Feels Like

A soft, lightweight moisturizer that instantly sinks into skin and leaves behind a soft, smooth feel but no residue

4.7
Rated 4.7 out of 5 stars
Based on 66 reviews
Total 5 star reviews: 51
Total 4 star reviews: 13
Total 3 star reviews: 1
Total 2 star reviews: 1
Total 1 star reviews: 0
Slide 1 selected
Reviews Summary
Customers say this primer feels lightweight and silky on the skin. Many reviews mention how smoothly makeup applies over it, with the product absorbing quickly without feeling sticky. Users appreciate its effectiveness in warm weather, with makeup staying in place throughout the day. The lightweight formula works well for various skin types, and many note it can be worn alone or under makeup. Some mention waiting a few minutes before applying foundation to prevent pilling. The pump dispenser receives praise, though several note it should be stored upright for best results.
66 reviews
  • HB
    Heather B.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 days ago
    The Perfect Lightweight Primer

    I've been so impressed with this primer! It creates such a smooth base for my makeup and helps everything apply so much more evenly. It's incredibly lightweight and doesn't feel heavy or greasy on my skin at all. The biggest difference I've noticed is how much longer my makeup lasts throughout the day—it stays looking fresh for hours.

  • LV
    Leslie V.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    Best Primer I've ever used!

    Amazing primero, moisturizing, not sticky, not heavy. I absolutely love it!

  • LW
    Lisa W.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Great product!

    The application is smooth, dries quick, and feels luxurious.

  • HR
    Holly R.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 months ago
    Love!

    Smooths lines and blurs wrinkles, love it!

  • K
    KR
    Verified Reviewer
    I recommend this product
    Rated 5 out of 5 stars
    8 months ago
    Perfect!

    The best primer ever! Hydrating but not greasy. Leaves your skin soft, smooth, and silky. I hate anything heavy on my face , and I have sensitive skin. This feels light and refreshing, and leaves a soft, blurred glow to your face and makeup. Outstanding!