Dermatologist-Tested

For Sensitive Skin

Cruelty Free

Vegan

New

Smooth Skin

Face Primer

4.8
Rated 4.8 out of 5 stars
52 Reviews
$16.99
$16.99
This primer is the answer to a smoother application and longer-lasting makeup. Non-comedogenic and dermatologist-tested, our formula adds a subtle radiance that blurs fine lines and pores. It feels like nothing o...

Your makeup will go on smooth and last even longer with this ultra-hydrating, skin-perfecting primer.

How: After skincare, apply to clean, moisturized skin with fingertips. Allow primer to fully dry down before applying makeup.
Where: Entire face.
When: After skincare and before makeup.

Good to Know: Not going for a full face? On days you're simply covering a breakout, use this primer only in the area you're applying concealer. It'll smooth out the texture so makeup goes on seamlessly.

Water (Aqua) (Eau), Butylene Glycol, Calcium Sodium Borosilicate, Silica, Niacinamide, Dipropylene Glycol, Glycerin, Dipentaerythrityl Hexa C5-9 Acid Esters, Coco-Caprylate/Caprate, Pentylene Glycol, Diamond Powder, Tapioca Starch, Hydrolyzed Sodium Hyaluronate, Cetearyl Olivate, Caprylyl Glycol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Sorbitan Olivate, Mica, Sodium Polyacrylate, Phenoxyethanol, Titanium Dioxide (CI 77891)

Free from parabens, silicones, sulfates, and 1,350+ ingredients that have questionable data.

Packaging made with 10% PCR (post-consumer recycled) plastic.

Formulated With

Hydrates skin

Helps even skin tone

"Very lightweight but effective primer, my makeup looks flawless when I use this product, Has no scent, and feels good on the skin."


- Maria

The Experience

Finish

A natural, subtle radiance and slightly blurred skin
Feels Like

A soft, lightweight moisturizer that instantly sinks into skin and leaves behind a soft, smooth feel but no residue

Pairs Well With

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ShadeCasual, Coral pink
4.8
Rated 4.8 out of 5 stars
Based on 52 reviews
Total 5 star reviews: 42 Total 4 star reviews: 10 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
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52 reviews
  • A
    Anna
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    5 Stars

    Great primer!

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  • BB
    Brittany B.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 weeks ago
    Perfect for people with dry skin!

    This was seriously like applying another layer of moisturizer in my routine! As someone with dry leaning and sensitive skin, it absolutely adores this formula. I have a new favorite primer! I love that there was no sticky sensation unlike a lot of other popular formulas right now. If you want a primer that feels like skincare, look no further than this one! More importantly, I had no issues with my cushion foundation that I applied on top of this primer separating. It helped my complexion makeup stay in place. I've had issues with that in the past, especially if the primer and foundation have a different base. I truly feel like this one being a non-traditional texture helped with that as well. I also appreciate that even if this feels similar to a lightweight cream, it didn't feel greasy or heavy at all. It was an option that impressed me. I wasn't sure what to expect of this going in, but was very happy with it.

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  • L Profile picture for LINDA
    LINDA
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 weeks ago
    Extra smooth canvas on my 52 yr old skin

    I was guided this beautiful primer, and was so surprised and impressed by it's effectiveness in smoothing my 52 yr old skin in preparation for foundation and concealer. I used every last bit of the product before reviewing. I am very, very happy to day that this is definitely mature skin approved.

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  • S Profile picture for Stephanie
    Stephanie
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    4 weeks ago
    LOVE

    i love how easily this product glides onto my skin and it absorbs so incredibly well. i've also noticed it helps my makeup last all day long!!

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  • NV Profile picture for Nicolette V.google logo
    Nicolette V.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Moisturizing primer

    I work in retail so naturally I wear makeup almost every day. The versed smooth skin primer has the consistency of a lotion which i personally prefer in a primer. I have oily skin but this primer creates a nice base for my makeup to sit on. It also keeps my makeup on all day. I reccomend this primer for anyone who doesnt like thick silicone primers and doesnt want any pilling.

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